Blog

Picture the product in your head first

70 things I learned making hardware in India

What premium actually means

Washing machine: The hope purchase

A single-brain operation

Why Indian brands can't charge what their products are worth

South Korea: What they wrote on the wall

The feeling a product gives before you touch it

The real problem with 'simple' hardware

CMF is hardware UX too!

How to create a demo culture by building things you can show.

The CMF field guide (Part 2)

The CMF field guide (Part 1)

Learning FMEA (Part 1): What is it and how to think about it

The not-boring vacuum cleaner

Designing Native (Part 4): What's ahead

Designing Native (Part 3): Now it needed a team

Designing Native (Part 2): Sketches to launch

Designing Native (Part 1): Problem to product

What Tony Fadell gets right about hardware that most designers miss